by Kristie Cook | Jan 10, 2011 | Uncategorized
It’s been a long time since I’ve done a Monday Marketing post. I plan to get back into it, though, starting next week. After all, we left off at the good part, the topic most people think and care about when they hear the term “marketing.”...
by Kristie Cook | Nov 29, 2010 | Uncategorized
As you know, my publishing team and I traveled over to the Miami Book Fair International a couple weekends ago. It was a long three days, after which we were completely exhausted. We didn’t sell a ton of books, but we did sell some to people who may have...
by Kristie Cook | Oct 25, 2010 | Uncategorized
Holy Blazin’ Stars, Batman! I am full of all kinds of big, exciting, awesome news!First, I have to share this link, because he’s saying pretty much what I’ve been saying about self-publishing and the publishing industry in general. Now, if only New...
by Kristie Cook | Oct 11, 2010 | Uncategorized
Today we talk about the third P or C in the Marketing Mix – Place or for customers, Convenience.”Place” actually refers to three different Places:Where you produce your Product – If your Product is a blog, what hosting service will you use...
by Kristie Cook | Sep 27, 2010 | Uncategorized
Last week, we learned the basics of setting Price for a Product. This week we get more specific – setting Price for your Product. What’s your Product? For most of us, it’s ourselves – either as blogger, writer/author or employee; and it’s...